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Stylegala news / November 2005 / High accessibility means effective search engine optimisation

High accessibility means effective search engine optimisation

Andy Hagans' article highlights something that isn't exactly news to most developers aware of web standards and accessibility, but it bears repeating: by making your site accessible to all human visitors, you are also making it more attractive to search engine robots. Think about it: search engine robots can't see your graphics, can't hear your audio, and won't execute JavaScript or Flash. Instead, they need alternative descriptions of non-textual content and navigation that works when JavaScript and Flash are not available. In the article, Andy takes a look at several WCAG checkpoints and how they affect search engine optimisation in a positive way while improving accessibility.

permanent link 08 nov at 20:08 by Roger

There are 2 guest comments so far.

commentat 07:36 on 11 November 2005, Matthew wrote:

I'm all for accessibility, but the rules are so ambiguous to me. Web based tools only work so far, and I don't know any visually disabled people personally to actually get feedback.

Do other people use accessibility testing companies?

commentat 04:26 on 31 December 2007, Logo Designers wrote:

well search engines like simplicity so i guess that the more simple a site is, the more accessible

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